What is Marketing Strategy? [Video]
The Duct Tape Marketing team has published a new video titled ‘What is Marketing Strategy?’ featuring John Jantsch.
In this video Jantsch shares his views on what a marketing strategy is and its importance.
Jantsch says, “So much of what is put out there in the name of marketing strategy is simply a bunch of marketing tactics. Do this first and you’ll finally be able to choose tactics that work”.
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