An Interactive Advertising Bureau (IAB) report has some significant findings about the digital video in 2019. According to the report, the spending on the digital video advertising will go up by 25% in 2019.

Here are the findings from the IAB report:

  • Advertisers will spend $18 million on digital video in 2019
  • 59% of ad buyers plan to increase their advanced TV spend this year
  • Approximately $9.3 million of the ad spend will be allocated to original content
  • In 2018 advertisers spent $14.2 million on digital video advertising.

Visit the following page to discover more statistics.

Advertisers Expect to Spend $18 Million on Digital Video in 2019

Interactive Advertising Bureau

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