The Rainmaker team has published a new podcast episode ‘Get 10 Content Marketing Boosters in 20 Minutes’.

Sonia Simone says, “It can be helpful to break your strategy sessions into manageable chunks. In this 19-minute episode, I go over 10 important elements that will boost your content marketing success.

For your reference, here’s the overview:

  1. Develop a solid understanding of your “Who”
  2. Start to explore your business’s “big idea”
  3. Identify 3-5 supporting “cornerstone” ideas
  4. Uncover the paths to purchase
  5. Design cornerstone content
  6. Use different content for different purposes
  7. Sketch out sequences and funnels
  8. Uncover opportunities for repurposing
  9. Craft smooth transitions from content to conversion
  10. Tailor your marketing strategies to your own unique experience”.

Get 10 Content Marketing Boosters in 20 Minutes

Rainmaker

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