How to Grow Your Traffic with Long Tail Keywords
According to Wired, the long tail keywords are “multi-word keywords sat at the “tail end” of the search volume curve”. As we know, a website’s performance depends on the kind of keywords and SEO strategies you adopt.
The Raven Tools contributor Andrew Ansley has shared an article on long tail keywords and how you can improve your traffic with it.
Highlighting the importance of long tail keywords, Ansley says, “The main reason why long-tail
keywords are important for your business’s SEO strategy is simple: They
help connect you with the most qualified, ready buyers looking for your
exact offerings.
Because they’re more specific, long-tail keywords are far more profitable in the long run than short-tail keywords, and not only are long tails generally better for conversions, but they are generally less difficult than short tail keywords.
Personally, I believe that a series of related long-tail keywords can be incredibly powerful. If you can consistently build pages with relevant content and provide internal linking, the effort creates super relevancy and will raise all related keywords. This idea is similar to the pillar content idea, but without a hyper-focus on the internal linking structure”.
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