Backlinko’s Brian Dean has published content marketing findings from an analysis of 912 million blog posts.

Here are some of the major findings:

  • Long articles get more links as compared to short articles
  • More than 94% of blogs do not have external links
  • There is no correlation between backlinks and social shares
  • Longer headlines get more social shares.

Dean has published a comprehensive post to elaborate the findings from his research. You can read complete results by following the link given below.

We Analyzed 912 Million Blog Posts. Here’s What We Learned About Content Marketing

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