Today’s customers are a connected mass. They want you to respond to them in real time and the Artificial Intelligence(AI) is the solution to meet their expectations.

ReadWrite contributor Vince Lynch has shared an useful article on using AI to deliver a seamless consumer experience.

On quick adoption of AI, Lynch says, “Whether it’s Amazon’s AI-fueled recommendations revolutionizing the product chain or the entire advertising industry adjusting to Google’s and Facebook’s algorithms, AI has been shaping the online retail space more than any technology besides the internet itself.

It will only get more important from here: A report from Research and Markets projects that AI usage in the retail market will reach $27 billion by the year 2025. (For perspective, it was worth just $700 million in 2016.)

Why is AI growing so quickly? In part, because it helps brands cater to their Millennial customers. This generation now makes up the bulk of the workforce, but they’re spending less than previous generations. Brands want those elusive consumers to gravitate toward their offerings, and AI helps achieve that goal by speaking their language”.

Use AI to Deliver a Seamless Consumer Experience

ReadWrite


You May Also Like These Topics...

How to Generate High-Quality Traffic That Turns Into Leads and Sales [Podcast]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘How to Generate High-Quality Traffic That Turns Into Leads and Sales: Brian Dean on Marketing Smarts’ featuring Brian Dean. says, “Even in the face of the proliferation of podcasts, video, and interactive content, Brian Dean is still a fan of the good old blog […]

Sharing is caring

Are Title Tags A Google Ranking Factor? [Answered]

High-quality content, mobile-first strategy, page experience, page speed, and on-page optimization are some top-ranking factors. Search Engine Journal contributor Matt G. Southern has published an article explaining the importance of title tags in Google search results. He says, “Google unquestionably uses the HTML title tag to understand what pages are about so it can rank […]

Sharing is caring

SEJ Shares Five Ways To Prepare For Site Closure

Closing a site indicates that the site is no longer in use and can eventually be deleted according to a schedule. Search Engine Journal contributor Matt G. Southern has shared five ways to prepare for a site closure. He says, “More detail about these recommendations and how to deal with the negative impact of taking […]

Sharing is caring

Will Google Penalize Sites That Look the Same? [Answered]

When it comes to Google search rankings, we need to consider several factors that affect performance. Search Engine Journal contributor Roger Montti has published an article answering the question on whether Google penalizes sites with the same look. He says, “Google’s John Mueller answered the question if Google penalizes sites that are nearly identical. Mueller […]

Sharing is caring
Sharing is caring