Email has been the longest used marketing tool that has worked for almost all the brands. There are several elements that help you strengthen your email marketing efforts.

Marketing Land has published a two part series to help marketers make most from their email marketing efforts.

The first part is titled Email’s humble beginnings and the birth of tracking pixels and the second part is Email trustworthiness: Here’s how to avoid looking like spam.

This article series highlights some useful techniques to gain customer trust and make your marketing campaigns rewarding.

You can read the article by clicking the titles above.

Marketing Land