The Advantages YouTube Ads Have Over Facebook Ads [Video]
Online advertising has been evolving with a variety of modes you can reach a wider audience. With the rise of social media sites it has become easier to promote our products and services.
Entrepreneur magazine contributor Eric Siu has shared a video featuring John Crestani who provides a comparative analysis of the YouTube and Facebook ads.
Entrepreneur team says, “When considering the difference between using ads on Facebook versus on YouTube, it can be helpful to know what the benefits are of each right now.
Entrepreneur Network partner Eric Siu sits down with John Crestani of Welearn to talk about the nuances of the ad platforms. For one, YouTube ads are perceived to be more trusted, and Crestani considers YouTube as the venue that makes it easier to reach people.
Crestani describes to Siu how he considers direct response is the preferred form of marketing. He uses the majority of his budget on direct marketing. Another tactic that works for Crestani is recycling his content for other platforms and marketing arenas specifically for your business’s current audience”.
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