Your website is the main entry point for the prospects to know your products and approach you. It has to make a good first impression to help you convert more prospects into customers.

HubSpot’s Tom Demers has shared a list of thirteen SEO tools that can help you audit and monitor your website performance.

Demers says, “There’s nothing quite like a sudden Google algorithm update to leave marketers feeling equal parts confused and concerned. It seems like they wait for you to get all of your ducks in a row and then unleash an update that makes your efforts instantly obsolete.

Sure, they’re pretty open about that fact that they’re doing this for everyone’s own good — each algorithm tweak brings us one step closer to more relevant search results, after all. However, there is still some secrecy behind exactly how Google evaluates a website and ultimately determines which sites to show for which search queries.

These tools are critical to your organic search strategy because they allow you to focus on the elements of your site that Google deems important. In this post, we’ll walk through 10 such tools that all help you run a site analysis like a marketer … and a Google bot!”.

13 of the Best SEO Tools for Auditing and Monitoring Website Performance


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