Google has announced new changes for the AdSense program. Now the publishers will have to add all their sites to the AdSense before displaying the Google ads.

says, “We’re already committed to initiatives such as the Better Ads Standards and we continue to strive to create a clean and fair ad network. Continuing our work on quality in AdSense makes it more attractive to advertisers which in turn leads to better outcomes for our partners. With this in mind, we’re making some changes to the way you monetize new sites with AdSense.

What’s changing?

Before you can show ads on a new site, you now have to add the site to your AdSense account. Each new site will go through a verification process which checks that you own the domain or have the ability to modify its content. The process also reviews your site for compliance with the AdSense Program policies. After the checks are completed, your site will be marked as “Ready” and you can start showing ads.

We’re also renaming the My Sites tab to Sites and moving it further up the menu to make it easier to find”.

Continuing to strengthen the quality of Google AdSense

Google AdSense Blog


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