Your small business needs strong marketing base to grow. When it comes to keep your sales going you need to stay focused on the promotion of your products and services.

Entrepreneur contributor Jonathan Long has shared five marketing tips for the small businesses.

Long says, “Here are five online marketing tips, some of which can be done at no cost, that helped Ksenych’s business and can also help you thrive in competitive industries.

1. Highlight your reviews from all major platforms.

Before a consumer makes any purchase decision online, they are going to read reviews.

“A lot of companies make it hard for the consumer to read all of their reviews, which just forces them off your website to find them. We make it easy for a potential customer to read all of our reviews from Google, Yelp, Angie’s List, Thumbtack and Yellow Pages directly from our homepage,” says Ksenych.

By making it easy for a potential customer to read your reviews, it keeps your business on their mind, which, if they like what they read, will greatly improve the odds of them converting into a lead or sale.

2. Provide multiple, instant-contact options.

A lot of times, especially when it comes to a service provider, a potential customer is looking for a solution immediately. If you don’t have multiple ways for them to contact your business and speak to someone right away, you will miss out on many opportunities”.

5 Online Marketing Tips for Small Businesses in Competitive Service Industries

Entrepreneur

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