Email marketing requires persistent efforts to bring out desired results. With creative experiments with your email campaigns you can improve your sales and achieve your targets.

One element that helps you in email marketing campaign improvement is the subject lines as it is the first thing that your subscribers see in their inboxes.

HubSpot columnist Braden Becker has shared twenty one email subject lines that can help in getting more opens that add to the overall success rate of your email marketing campaigns.

Becker says, “If you’re an email marketer, or just someone who happens to send emails on behalf of your company, you don’t want to be one of those ignored (or — gasp — deleted) emails in your subscribers’ inboxes. You’ve got to make sure your email subject lines are top-notch — and what better way to learn how to do that than by examining some great examples of subject lines?

Let’s take a look at what makes a great subject line, followed by a few examples that, old or new, we’re crazy about.

21 of the Best Email Subject Lines to Inspire Your Own

1. “Uh-oh, your prescription is expiring”

Sender: Warby Parker

Not too long ago, a HubSpot alum received this email two weeks before he needed to renew his prescription — talk about great timing. And when you’re eye prescription is expiring, it happens to be an excellent time to upgrade your glasses. By sending an email at the right time, Warby Parker increased its chances of this email getting opened”.

21 of the Best Email Subject Lines We’ve Ever Seen

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