Econsultancy is hosting the ‘Digital Transformation in the Retail Sector’ webinar for marketers on Thursday, April 19.

The Econsultancy team says, “Jeff will be sharing insights from the Econsultancy report Digital Transformation in the Retail Sector: Meeting the many challenges and discussing the findings with two industry experts, Sriman Kota, Executive, Watson Commerce, AP, IBM and David Brigham, Analytics Director, Mirum Agency.

In the webinar, Jeff will cover:

  • the elements of optimizing the retail customer experience,
  • how retail brands are making the customer experience more personalized,
  • examples of brands who blend the digital and physical experiences,
  • why data-driven marketing is the key to delivering a world-class digital customer experience”.

Digital Transformation in the Retail Sector


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