Visual is one of the most influential forms of marketing. It is one of the most effective ways to connect with the people and attract them.

Entrepreneur contributor Jyoti Agrawal has shared eight visual marketing tools to help marketers tap into visual marketing in 2018.

Agrawal says, “Apart from grabbing the audience’s attention, high-quality visuals can also aid information retention, improve the engagement factor, and lead to more shares on social media. More importantly, visual content is now easy and cheap to create — thanks to the availability of cloud-based tools and platforms.

Here are some of the best ones you should consider:

1. Promo by Slidely.

Launched last summer by Slidely, the company behind some of Facebook’s most popular image collection tools, Promo takes all of the hassle out of the process of creating short video clips for businesses to share on social media.

All you need is a concept, a few lines of text and a logo. The web app takes care of the rest, thanks to its rich libraries of HD footage from Getty, rights-cleared background music and easy creation tools. Promo fast, versatile and effective.

2. Jing.

A lot of content marketers are familiar with the struggle of relaying technical instructions via tutorial posts. That’s why you need a screen capture tool like Jing, which makes everything from annotations to video recordings much simpler”.

Show ’em What You Got: 7 Tools to Break Into Visual Marketing


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