HubSpot columnist Christine White has published seventy-five tips to help marketers improve their Facebook and Instagram video marketing.

White says, “It’s no surprise to any marketer that video is critical to growing a business. But how many times have you sat at your desk with a free hour and said to yourself, “let me just create this quick video to use in our next event registration email.”

Why Facebook and Instagram? At this point, social media is basically synonymous with video. Facebook alone boasts 8 billion daily video views.

Regardless of your business size or industry, you’re likely already using at least a few social media platforms, which means you know that no site is exactly the same: there’s no “one size fits all” solution when it comes to using video with social media.

We break down the elements of coming up with a successful social video strategy as we dig into two of the biggest, most far-reaching platforms out there: Facebook and Instagram”.

75 Creative Facebook and Instagram Video Tips

HubSpot

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