70% Marketers Advertise on Search and Social
The Digital Marketing Depot has released ‘The State of Digital Advertising 2017’ report. According to the report, today 70% marketers advertise on both search and social.
- 34% of marketers plan to increase their mobile search budgets by more than 30%
- 43% marketers plan to use local extensions as part of a mobile optimized approach to paid search marketing
- 40% plan to use extended text ads for mobile search marketing
- 42% marketers say that content marketing is their top priority in 2017
- 39% and 30% of marketers said that search marketing and social media re their priorities respectively.
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