Improve Your Site Speed with Measurement, Goal setting and Prioritizing
Right website speed matters. There are ways like minimizing HTTP requests, enabling compression and browser catching, optimizing images and CSS delivery, reducing server response time etc.
MOZ’s Benjamin Estes has shared some useful tips on how to improve your website speed with some simple and smart steps. Estes has cited PaheSpeed Insights which guide marketers on managing their site speed limits.
Estes says, “A first look at PageSpeed Insights’ rules could make you think it’s all about serving fewer bytes to the user. Minify, optimize, compress. Size is only half the story. It also takes take time for your request simply to reach a server. And then it takes time for the server to respond to you!
What happens when you make a request?
If a user types a URL into a browser address bar and hits enter, a request is made. Lots of things happen when that request is made. The very last part of that is transferring the requested content. It’s only this last bit that is affected by bandwidth and the size of the content.
Fulfilling a request requires (more or less) these steps:
- Find the server
- Connect to the server
- Wait for a response
- Receive response”.
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