Merkle, a performance marketing agency specializing in data-based marketing solutions, has reported 2017 paid search trends in its Digital Marketing Report for Q1.

The following are the key stats:

  • Spending on Google AdWords increased 21% YOY in Q1 2017
  • Tablet bids have declined
  • Spending on Google Adwords phone increased by 21%.

To discover more findings, visit Search Engine Land.

Merkle’s Digital Marketing Report for 2017-Q1

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