Susan Moeller says, “If you want to get your content noticed, you need to pay more attention to one social network, and I’m not talking about Facebook.

LinkedIn has seen explosive growth in the number of articles published on the platform. It also plays an increasingly significant role in content distribution for articles published on other domains. For some topics, LinkedIn is the most important network for social shares.

The number of LinkedIn users also is growing, reaching over 430 million in 2016, as Business Insider reports”.

LinkedIn Publishing Trends Every Marketer Must Know

Content Marketing Institute

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