Stefany Zaroban says, “The biggest web traffic day for top 100 holiday-oriented retail sites so far this month is Sunday, Dec. 11, and Dec. 4 was a close second, according to a new Internet Retailer analysis.

Sundays were big days for holiday shopping online in December, as a new analysis of traffic volume to top retail sites shows that web visits peaked on Sunday, Dec. 11, and two other Sundays—Dec. 4 and Dec. 18—were the second and fourth biggest days.

The top 100 holiday-oriented retail sites experienced 205.6 million smartphone and desktop visits from consumers around the globe on Dec. 11, the highest volume of any day from Dec. 1- 19, the latest for which data is available from web traffic measurement firm SimilarWeb“.

Consumers did a lot of holiday shopping on Sundays this December

Internet Retailer

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