Matt McGee says, “Amazon is telling online retailers that are new to its Fulfilled By Amazon shipping service that they won’t be able to send their inventory to Amazon warehouses until December 19.

One merchant affected by the new policy posted the text of Amazon’s notification in the seller forums:

Hey everyone, I got my amazon account and I got all the items I had for sale up into their system, and I wanted to send in my first FBA shipment, and I get this message: “We are restricting shipments from new-to-FBA sellers to ensure we have the capacity necessary to receive and store inventory and to ship products to customers quickly. If you have not completed your first shipment to Amazon before October 10, 2016, we encourage you to start shipping to Amazon after December 19, 2016. We encourage you to continue selling on Amazon and fulfilling orders directly to customers. We apologize for any inconvenience. If the situation changes before December 19, 2016, we will notify you by e-mail. We apologize for any inconvenience.”

To Amazon’s credit, the reason for the temporary change is right there in the first sentence: “… to ensure we have the capacity necessary to receive and store inventory and to ship products to customers quickly”.

Amazon aims for faster holiday shipping by limiting new 3rd-party sellers

Marketing Land

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