‘9 Little-Known Tricks About Conversion Rate Optimization’ – Entrepreneur
Ehsan Jahandarpour says, “The truth about conversion rate optimization is that it has nothing to do with how much traffic you have on your website or how good your social signal is. Many entrepreneurs have great presence on social media but still struggle to get more customers to buy from them. In fact, despite running expensive marketing campaigns and constantly improving their search engine optimization factors, many business owners are generally not happy with the conversion rate and return of investment.
The first thing that every marketer and entrepreneur should do is to set a crystal clear smart goal, and define a set of realistic objectives. Although there is nothing wrong with dreaming about outcompeting Facebook, it’s not a realistic goal to set for your six-month-old startup.
There is no one-size-fits-all strategy.
The definition of conversion rate might be universal, but the strategies you should implement to optimize your conversion rate must be uniquely designed for your business. I have outlined nine little-known tricks that may help you improve your digital marketing strategy and boost your conversion rate”.
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