Amy Gesenhues says, “Have you read anything good lately? This year, we asked leading marketers which business books made the biggest impact on their work in 2015. Their responses included a wide-range of topics.

From long-time favorites like The Lean Startup to 2015’s Losing the Signal, reading suggestions from the CMOs profiled in our “Get to Know” interview series  make for an expansive reading list.

Here are ten business books CMOs told us they enjoyed this year, along with reviews for the most highly recommended reads.

10 Books CMOs Recommended in 2015

  1. StrengthFinder by Tom Rath
  2. The Essentials by The Harvard Business Review
  3. The Hard Thing about Hard Things by Ben Horowitz
  4. Lean In by Sheryl Sandberg“.

The CMO Reading List: Top Marketers Share Their Favorite Business Books In 2015

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