Quinn Whissen says, “The Pinterest waitlist waiting will soon be over. The company said today that starting in January all US advertisers will be able to buy Promoted Pins.

The company officially launched Promoted Pins, its first advertising product, last January but limited access to partner advertisers. Earlier this year, it opened up access to the native ad unit to more small and medium businesses. Now Pinterest will give full access to all businesses.

“The business is scaling very rapidly,” Pinterest’s general manager of monetization Tim Kendall told USA Today.

To service that scale — Pinterest also announced today that it now has more than 1 million active business accounts globally — the company will depend on its self-service tools“.

Pinterest To Open Promoted Pins For All US Businesses

Marketing Land

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