‘Is native advertising the answer to ad blocking?’ – ‘Econsultancy’ Blog
Jack Simpson says, “With ad blocking being such a talking point in the digital marketing world at the moment, there has been much debate around what advertisers and publishers could do to help tackle the problem.
One thing that has almost certainly contributed to the rising popularity of ad blocking software is the fact that many publishers insist on using hideous or intrusive ads in the form of giant flashing banners or autoplay videos.
I covered some examples of this in my post about ad blockers a couple of months ago, but here’s a quick reminder of the type of nightmare I’m referring to“.
MarketingProfs has published a new guide ‘A Better Way to Incentivize Customers’. The MarketingProfs team says, “Thinking about using rewards to incentivize your customers and employees? Then you’ll want to download this new guide from Tango Card. Inside, discover how companies are delighting recipients by letting them choose their own gifts and why it’s resulting […]
Search Engine Journal is hosting a webinar ‘Smarter Ads: 5 Cost-Efficient Ways To Get Higher Return On Paid Media’ on Wednesday, March 1, 2023, at 2.00 pm ET. The SEJ team says, “Join this webinar to find out why driving synergy between paid and organic search strategies is the key to boosting your performance this […]
A business niche is a specialized or focused area of a broader market that businesses can serve to differentiate themselves from the competition. Copyblogger contributor Sonia Simone has published an article featuring three models to choose the right niche for your online business. She says, “If you want your marketing to work, you have to […]
HubSpot has published ‘The Ultimate Guide to the Best Productivity Apps, Tools, and Software’ to help marketers best results. Kristen Baker says, “Check out this list of some of the year’s most popular apps, organized by category. And download a few to become the most efficient version of yourself. If you’re looking for the best […]
Comments are closed.