David Nield says, “Amazon has announced that ads on its network (including the Amazon.com portal) will no longer be able to use Flash from September 1. It’s another nail in the coffin for the ailing interactive Web technology, which became the go-to tool for displaying videos, animations, games and other types of content online in the 2000s.

“This change ensures customers continue to have a positive, consistent experience across Amazon and its affiliates, and that ads displayed across the site function properly for optimal performance,” reads the Amazon statement, hinting at some of the reasons why Flash has been ditched.

In short, Amazon ditched Flash because it can’t offer a “positive,” “consistent” or “optimal” experience. These are the same sorts of problems Steve Jobs cited about Flash in 2010, pertaining to security, reliability and performance“.

Amazon Joins Adobe Flash Hate Parade


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