Courtney Eckerle says, “To gain visibility for the launch of the latest version of their health and wellness app, Owaves created a contest to encourage downloads and usage.

By getting users to share their interaction with the app visually and pulling in key influencers, the marketers at Owaves were able to increase daily downloads by 100% and develop engaging content for and with customers”.

Social Media Marketing: Over 120% increase in daily activity for app due to visual social media campaign

MarketingSherpa


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