Baer says, “I read influencer marketing blogs and newsletters every day. Don’t get me wrong—a good tips post has helped me greatly over the years. But I’m a sucker for posts containingfacts, strategies backed up with data, and most of all… charts!

There is always good research coming out in the world of marketing, but in the past few weeks, the quantity and quality of data published has increased greatly. For this post, I’ve rounded up some of my favorites.

Partnering With Influential Moms

Yesterday, I published a case study on how Lake Tahoe worked with mom bloggers for a press trip”.

The 4 Best Influencer Marketing Studies of 2015 (So Far)

Jay Baer’s ‘Convince & Convert’ Blog

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