Zapable was launched yesterday by Andrew Fox and his brother Chris Fox. It’s the latest, and arguably the best, app builder software available to marketers.

It builds a wide range of apps that can be used for many marketing purposes, but one opportunity that shouldn’t be overlooked is building apps for local merchants.

These merchants, including professionals such as doctors, dentists and lawyers, need to get their name and their business identity in front of clients and potential clients. Android and Apple apps are an ideal way of doing this, since you can update the app at any time and automatically push the update to people with the app.

For example, a restaurant may want to push an update that announces a special price on Shrimp Scampi for the next 2 days. A medical practice may want to announce the arrival of a new doctor.

With an app made by Zapable, this is easy to do. And you can build this app, in front of the client’s eyes, right from your own computer. Take your laptop into their office and amaze them with what you can do.

The apps you can build with Zapable aren’t stilted, “one size fits all” straitjackets. No, there are 27 separate functions you can optionally include in your app. Choose the capabilities a particular client needs and produce a custom app just for them. For example:

• You can just ‘cut and paste’ their content from their website. Do it live in their office or in a conference call.
• Show them how to send out a ‘push button’ notification to clients or customers who downloaded their app, messages like “Get your free teeth cleaning consultation today” or “Buy one, get one free on hamburgers.”
• You app can let them to take orders online or clients can book reservations right from their phone.
• Do they want a Digital Loyalty Card. “Buy 6 Coffee , Get 1 Free”. Your app can create a virtual card for them card and stamp their virtual card when their customer buys.

If you want a turn-key business selling mobile apps to local clients, here’s the way to get started fast. The Fox brothers say you can charge $500 – $3000 per app plus you can charge a monthly maintenance fee for handling the push notifications for them.

You also get training for setting up this kind of service, including how to land clients without ever leaving your home office.

It all starts with this new software. See it for yourself, then get your own copy here: Zapable.

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