‘What to Write in Your Broadcast Emails’ – Aweber Blog
Kristen Dunleavy says, “Have you ever been so excited about your latest project that you just wanted to scream about it from the rooftops? Well, consider broadcast emails your business’s megaphone.
Broadcasts are perfect for delivering your company’s news, whether you’re announcing a new product, promoting a limited-time sale, or keeping readers in-the-know with your latest email newsletter.
That’s the big difference between broadcast and follow up emails. A follow up email series contains evergreen content that you send to people at any time of the year, but broadcasts are for time-sensitive information that you want to get out the door today.
The content possibilities for broadcast emails are nearly endless, but we’ve narrowed down three types of emails along with some useful tips for writing each”.
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