Erin Hogg says, “Having a growing company with more clients is great for business, but how can you keep that down-to-earth, friendly communication when your client list keeps expanding?

Medix Dental adopted a monthly client and prospect newsletter with the goal of keeping the brand top-of-mind as well as to show its appreciation for clients. See how the team discovered what content resonated and engaged with its audience the most and how the team achieved an open rate more than 10% higher than the professional services industry average”.

Email Marketing: Monthly client-focused newsletter nets 37% open rate for dental technology company

MarketingSherpa

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