Christopher Ratcliff says, “A fresh approach to email or an unnecessary overhaul of something that doesn’t need fixing?

Of course it’s attitudes such as the latter which means we’ve been stuck with the same boring old umbrella design since the 18th century.

Gmail Inbox is a new email app that wants to hit the reset button in terms of what we expect from an email account. It’s a year zero if you will, or to use Gmail’s expression, ‘a fresh start’.

Inbox is still in beta testing at the moment and you can only access it if you have an invitation. You can request one here. In the meantime a very generous colleague let me have their spare invite over the weekend, so I could offer you this sneak peek”.

Gmail Inbox review: does email need a reboot?

‘Econsultancy’ Blog

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