‘5 Digital Marketing Trends for 2015’ – ‘Business 2 Community’ Article
Frederic Gonzalo says, “I know, it’s always a tricky thing to (try to) predict the future but it’s also a fun exercise. It’s a sound way to reflect about the past year and seeing bits and pieces that amount to, sometimes, an upcoming trend. With the social and mobile web and its fast evolution and adoption rates worldwide, digital marketing is indeed under transformation and the earlier we see and embrace emerging trends, the better off brands will be in seizing the moment and gaining a potential competitive edge.
With this preamble in mind, here are the five trends I foresee for 2015 in the digital marketing world.
1. Google+ dies and goes to Heaven
Some of you may actually say 2014 was the year that Google+ went under, but truth be told, I am not even sure there ever was a time when Google+ was the “cool kid” of the social media landscape“.
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