‘9 Proven Ways to Write Better Headlines, for More Clicks’ – Web Marketing Today
Pamella Neely says, “Headlines make or break a piece of content. They are so critical to the success of a piece that it is common for master copywriters to spend as much time on their headline and opening paragraph as they do on the rest of their copy.
Why do they do this? Because if the headline doesn’t grab your audience, nothing else about your content ever will.
Without a strong headline, your readers will never see the rest of your content. No matter how good it is.
The news and culture site Upworthy.com has reported swings of up to 500 percent in traffic based on tweaking the words in a headline”.
Search Engine Journal has published ‘A Complete Guide To Mastering B2B Programmatic Advertising’. Alex Macura says, “Programmatic marketing has truly delivered on its original promise of being “the future of online advertising” over the past 15 years. But what is programmatic marketing, and what does it look like today? Programmatic marketing is now a fundamental […]
MarTech has published a new report ‘Email Marketing Platforms: A Marketer’s Guide’ to help marketers stay up to date and learn about new and better features in the latest generation of email technology. The MarTech team says, “This 51-page report examines the market for Email Marketing Platforms and the considerations involved in implementation, profiles leading vendors, […]
Rank Ranger has published a new podcast episode ‘Five Steps to Create a Harmonic Marketing Campaign Powered by SEO’ featuring Joseph Kahn. The Rank Ranger team says, “Is it really possible for other marketing channels to positively impact your SEO efforts? And if so, how? That’s what we’re going to be discussing today with a […]
Semrush is hosting a webinar ‘Marketing your own agency when you’re busy marketing other businesses’ on Thursday, June 30, 2022, at 11.00 am ET. The Semrush team says, “How do you divide your time? On the phone with clients? Working on strategy? Optimizing sites and campaigns? Reporting? What about time to promote your own agency? […]
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