Brian Honigman says, “One of the concerns of business owners on Google+ is that they don’t know what content to share on their page on a regular basis. Your Google+ Page should feature original content created by your company, as well as the content from others that is of value to your audience.

When sharing the content of others or curating the content from various sources, take into consideration the interests of your customer base and their specific content preferences of your audience on Google+.

It’s important to share quality content with your Google+ audience because the average user of the social network spends more than 3 minutes exploring the content shared by connections in their circles“.

Business2Community.com

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