The latest article on  ‘MarketingProfs’ is titled “The Science of B2B Online Marketing”.

Verónica Maria Jarski says, “Want to ensure your B2B online marketing program is effective? The following infographic by Circle Studio can help you create a successful B2B online marketing program.

It breaks down B2B online marketing into six essential components: strategy, content marketing, traffic generation, lead generation, lead management, and analytics and measurement.

Topping the list of essential components is strategy: “the foundation for your entire online marketing program,” according to Circle Studio”.

The Science of B2B Online Marketing MarketingProfs

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