The latest article on  ‘MarketingProfs’ is titled “Are You Wasting Your Time on Twitter? Four Ways to Make It Count”.

Sonja Jobson says, “You’ve just sent your latest tweet out into the giant black hole known as the Twitter stream.

Now what?

Are you confident that the time you devote to marketing on Twitter actually pays off? And if it is paying off, how exactly?

I’ve met more than a few frustrated small-business owners who want to take advantage of all the great benefits social media marketing offers, but they just don’t know whether their time investment will get them anywhere.

Here’s the deal: If you want to see results—and I mean real, tangible, increase-your-bottom-line results—you have to have a plan of action. You need to know which activities to concentrate on so that your next tweet won’t get caught up in the current and wash away”.

Are You Wasting Your Time on Twitter? Four Ways to Make It Count

MarketingProfs

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