The latest article on ‘Business 2 Community’ is titled “10 Things You Don’t Know About Social Media Marketing”.

Angela Hausman says, “Everyone seems to think social media marketing is easy — just throw up some posts on Facebook, Twitter, etc, put your Facebook button on everything, and wait for the money to come rolling in. The other misperception is that social media marketing is cheap. Well, compared to spending $2 million on a Super Bowl ad, social media marketing IS cheap, but that doesn’t mean it won’t cost some serious money.

Unfortunately, the perception that social media marketing is cheap and easy is actually costing you BIG BUCKS! We call these opportunity costs because you’re giving up the opportunity to make more money because you’re not doing it right”.

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