The latest ‘Econsultancy’ blog post is titled “Email remains the best digital channel for ROI”.

Graham Charlton says, “As with many things in digital, there’s always someone proclaiming the imminent death of email.

Its ‘killers’ are said to include social media, instant messaging, and spam. However, it’s still here, it works, and we can prove it.

According to our Email Marketing Industry Census2014 sponsored by Adestra, revenue from email has increased proportionately by 28% in one year“.

Email remains the best digital channel for ROI

‘Econsultancy’ Blog

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