‘Strong mobile performance over Christmas and New Year: stats’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Strong mobile performance over Christmas and New Year: stats”.
Matt Swan says, “With the staggering mobile growth that had been witnessed throughout 2013, it was widely predicted that consumers would turn to their mobile devices over the Christmas period.
John Lewis made a bold prediction pre-Christmas that it would see its share of mobile traffic exceed desktop for the first time on Christmas Day and they subsequently reported that these expectations were exceeded, with two thirds of traffic originating from a mobile device“.
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