The latest ‘MarketingExperiments’ blog post is titled “Less is More: Maximize conversion by removing website distractions”.

Jesse Kraker says, “The old adage “less is more” holds true when it comes to website optimization. To optimize your website, you need to remember to stick to the goal of your site and not distract your visitors with links and other elements that can stop them from reaching that goal.

In this MarketingExperiments Blog post, we’ll review a recent test from one of MECLABS’ online retail Research Partners and how the team was able to achieve a 10% lift in checkout completion rate by simply removing distracting elements”.

Less is More: Maximize conversion by removing website distractions

MarketingExperiments Blog

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