‘Don’t Give Up On Past Customers, Re-Engage Them With These Tips’ – ‘Marketing Land’ Article
The latest article on ‘Marketing Land’ is titled “Don’t Give Up On Past Customers, Re-Engage Them With These Tips”.
Joanna Lord says, “Let’s face the facts: customer lifecycle marketing is hard. Traditionally, the acquisition stage of the customer funnel kept marketers busy, but it appears the tides are turning — the majority of marketers interviewed in a recent 2014 State of Marketing survey said retention and re-engagement are now a key focus“.
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