Lee Murray says most so-called gurus of list building have it all wrong. They miss the real keys to building a list of actual buyers, he says, and peddle out-dated non-effective strategies that waste your money and your time.

He intends to set the record straight in 21 and Done, his own guide to effective list-building.

He says the typical squeeze page with a free offer as bait to get an email address is fatally flawed. It depends too much on luck and wishful thinking. You hope you have good enough bait and will get enough traffic that you will, one day, get enough people on your mailing list to earn a living from offers you send them.

Instead, Murray says your products come first; have several of them and place them in your virtual store where people can find them. Make them evergreen products so you don’t have to keep producing new ones.

And he shows you how to set up an automated infrastructure that can support all the sales that come naturally from this approach.

You promote your product line with 21 powerful emails he outlines for you. If someone buys during these 21 days, they are likely to buy again in the future. If they don’t you can reasonably stop promoting to them. They aren’t likely to ever buy. But even these people can bring you new prospects.

Murray says that doing this, he has built a list of people ho want to buy from him and who also bring other clients to him. And the result has been a constantly growing income.

21 and Done is a complete list building and email marketing strategy. It comes with additional training that shows you how to serve your clients and earn their undying respect.

It comes with a 60-day, 100% money back guarantee. So you have nothing to lose. Get the whole story here while it’s still on special sale: 21 and Done.

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