The latest article on HubSpot blog is titled “The ABCs of Content Marketing: A Glossary of Terms”.

Lisa Toner says, “You probably know what content marketing is by now, but do you know all those little nitty gritty terms you need to know to be fluent in content marketing speak?

Maybe you do — but I bet there’s at least a few people in your organization who could use a helping hand getting up to speed.

We’ve listed the ABCs of content marketing below to help you map out your content strategy and ensure you’re ticking all of the right boxes to be more successful with your campaigns this year“.

The ABCs of Content Marketing: A Glossary of Terms

HubSpot

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