‘What Will Drive Consumers to Shop Online in 2014’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “What Will Drive Consumers to Shop Online in 2014”.
Verónica Maria Jarski says, “What will inspire consumers to shop online in 2014?
Walker Sands recently surveyed some 1,046 US consumers for its 2014 Future of Retail Study and shared some of its findings about online shopping in the following infographic.
Some 40% of surveyed consumers say they shop online one to two times per month. And 20% shop online seven to 12 times a year.
Of those surveyed, 80% say that free shipping makes them more likely to purchase products online while 66% say one-day shipping inspires them to shop.
Moreover, one in 10 consumers say they would spend more than $1,000 online without seeing a product first“.
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