The latest ‘Econsultancy’ blog post is titled “How Facebook news feed changes will affect your brand”.

Christopher Ratcliff says, “Facebook has revealed that organic reach for brands will fall short, if it hasn’t begun to do so already.

In a recent tweak to the news feed algorithm, Facebook has begun to prioritise content from the people that user’s engage with the most, ensuring content from a ‘liked’ company’s Facebook page will become a negligible presence.

In a press release from December, Facebook urges marketers tobuy ads instead of merely relying on the free content channel of running a Facebook page“.

How Facebook news feed changes will affect your brand

‘Econsultancy’ Blog

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