’10 excellent video-embedded landing pages’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “10 excellent video-embedded landing pages”.
Christopher Ratcliff says, “Using video on a landing page can increase conversion by up to 86%.
This statistic comes from a study by EyeView on various ecommerce sites.
In the study, two different variations of the same website were built, with 50% of the traffic being directed to a landing page with an embedded video, the other 50% directed to a page without.
The website that achieved the largest conversion rate (86%) was an online tutoring service. This is clearly the type of company that would naturally benefit from a landing page video”.
Comments are closed.
