MarketingSherpa has released a case study titled “Search Engine Optimization: E-commerce site sees 400% traffic increase with generic SEO keyword effort”.

Allison Banko says, “Marketers are masterminds at formulating the best brand names to set their products apart from the pack. However, company-specific brand names, no matter how catchy, can limit your organic search traffic. Potential customers often search for generic product descriptions.

In this case study, discover how an e-commerce site overcame this challenge. White Hat Holsters switched its search engine optimization from self-made branded keywords to a language potential gun holster customers were far more likely to plug into their search engines. Discover how it increased sales 100% to learn what you can do to improve your SEO efforts”.

Search Engine Optimization: E-commerce site sees 400% traffic increase with generic SEO keyword effort

MarketingSherpa

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