‘5 Strategies to Boost Your Content Marketing Campaigns’ – ‘Business 2 Community’ Article

Kristen Matthews says, “It’s evident that content marketing is the new effective marketing. The modern day consumer has been trained to block out all self-promoting ads and they’ve gotten quite good at it.

One of the coolest results from this transformation is that the marketing world seems to be evolving in to one of collaboration where marketers can share their content and bounce ideas off of each other in LinkedIn Groups and G+ communities. Marketers are also constantly retweeting each other’s words and swapping content throughout the blogosphere. I dig it”.