“WP Ad Burn” eliminates “banner blindness” #ad
Mark Thompson just released WP Ad Burn, a new advertising paradigm to improve the effectiveness of your website ads.
Today’s blase consumers have had so much exposure to banner ads that they generally ignore them. These ads are a part of the “wallpaper” of their world, rarely focused on.
Now with WP Ad Burn, your ads can have an icon that rates how valuable the product is, along with a visitor count for the ad. (The visitor count isn’t implemented yet; Thompson says they are creating a new release that will include it.)
This plugin will make your ads look different (and once the update it finished) will provide social proof, as people interact with them.
Get the whole story, see the plugin in action, and get your own copy here: WP Ad Burn
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